关键词: 风险动物园, 文化认同, 风险隐喻理论, 风险意识, 风险文化

Abstract:

In order to strengthen the understanding of the contribution of the risk zoo to risk culture construction and explore its practical and applied value, the mechanism and path of cultural identity of the risk zoo were explored based on cultural identity theory. As an important carrier of risk culture construction, the cultural identity path of risk zoo also follows the framework of risk culture identity system. The cultural identity system of the risk zoo was presented from two aspects: individual and group. The results show that individual identity develops progressively along the path of value identity→emotional identity→behavioral identity, and group identity develops progressively along the path of risk concept→risk communication→risk participation. Cultural identity is the basis for the practical application of the risk zoo, and the practical application framework of the risk zoo should be carried out in accordance with the cultural identity system. It can actively guide individuals to build a healthy risk awareness and lead groups to create a good risk culture through the creation of a science popularization platform that combines online and offline, and places equal emphasis on professionalism and communication.

Key words: risk zoo, cultural identity, theory of risk metaphors, risk awareness, risk culture